Yellow Cat Blog

Articles and blogs from Yellow Cat's co-founders Susie Braam and Katie Careless on the trials and tribulations of corporate innovation.

The 7 Types of 'Not Actually Strategy' Strategies

In Alice in Wonderland, a disoriented Alice comes across the mysterious Cheshire Cat: "Would you tell me, please, which way I ought to go...

Oct 6, 20214 min read

As former Head of Innovation at two government agencies, over the last 6 years I’ve met, chatted and shared stories with other Heads of...

Oct 6, 20216 min read

Six years ago, someone I knew well approached me about an innovation role. My response: “Hmm, I don’t know about that. I mean, I can’t...

Aug 23, 20213 min read

A while ago, I had an ‘Ah-ha!’ moment after reading Nick Wignall’s article: 4 Things Emotionally Intelligence People Don’t Do. I’d always...

Aug 23, 20212 min read

I like books. This is Part 2: Black Lives Matter, Feminist and Politics of what I’ve been reading last year. You can see Part 1: Business...

Jan 9, 20215 min read

I like books. This is Part 1: Business Innovation and Leadership of what I’ve been reading last year. You can see Part 2: Black Lives...

Jan 9, 20215 min read

In our well-meaning effort to support innovation and project teams, we often forget our leadership.

Jun 25, 20191 min read